Sales Leader Performance Accelerator | Dumb Tax
The 90-Day Sales Accelerator™

Install the sales operating system.

Three ways to run it — do it yourself, do it with me, or have it done for you. Same system. Your call on how much help you want.

Your sales leader impacts everything
$500K – $1.5M+

For a $15M business at 15% EBITDA, improving leadership performance by just 10% can add half a million to a million-and-a-half in annual profit. The wrong leader doesn't just cost a salary — they cap the entire company.

Dustin Rhoades
About Dustin Rhoades

The operator who's built and rebuilt elite sales teams.

I've spent 26+ years building sales organizations from the floor to the executive suite — and I've been brought in to turn the broken ones around. I know the difference between a leader who looks the part and one who actually moves the number. That's exactly what this program measures.

  • 26+ Years Building Elite Sales Orgs
  • Enterprise Sales Leader
  • Turnaround Specialist
  • Home Improvement Industry Expert
Choose your path

Three ways to install the system.

Same operating system every time. The only question is how much of the driving you want to do.

Option 1 · Do It Yourself

The System

from $9,997For owners & sales leaders who want the playbook and will drive it themselves

Install the operating system on your own timeline.

  • Master Delivery Playbook
  • Accelerator Tracker — Leader Scoreboard
  • Rep Accountability & KPI Dashboard
  • 90-Day Roadmap
  • Monday Meeting Blueprint
  • Power Half Hour™
  • Four Tiers of Efficiency™
  • Ride-along standards & in-home presentation flow
Your timeline · Self-paced
Get the System
Option 2 · Do It With Me

Assessment & Plan

$35,000+Executive Assessment and your custom 90-Day Roadmap, with coaching through the install

Expert coaching while your team executes.

  • Everything in Do It Yourself
  • Executive Assessment of your sales leader
  • Your custom 90-Day Roadmap
  • Weekly executive coaching
  • KPI & reporting reviews
  • Unlimited support between sessions
Install the system with guidance — faster, fewer mistakes
Book a Call
Option 3 · Do It For You

Full Turnaround

$75,000+The full 90-day engagement, installed for you · + travel

We install it. You watch the close rate move.

  • Executive Assessment
  • 2–3 onsite intensives
  • Live ride-alongs
  • The complete system install
  • Weekly owner reporting
  • Clear Continue / Develop / Replace recommendation
Timeline: 90 Days
Book a Strategy Call
Success metrics (examples)

What we move.

Close Rate Improvement

$

Average Ticket Growth

Cancellation Reduction

Team Retention & Culture

Ride-Along & Coaching Cadence

Forecast Accuracy & Accountability

The outcome

You'll know with confidence whether your sales leader is the right leader — or whether a change is needed.

No guesswork. Just clarity.
Pair it with DustinAi

The system installs the leader. DustinAi coaches the reps.

Every Accelerator tier gets stronger when your reps have a coach in their pocket between your visits — pre-call plans, Buyer Reads, and ride-along coaching, every single day.

Add DustinAi — from $17/mo
Let's make the right decision for your business

A strong leader drives revenue. The right leader protects it.

Stop paying Dumb Tax.
Book Your Leadership Assessment